{"id":1122,"date":"2026-10-13T13:41:39","date_gmt":"2026-10-13T13:41:39","guid":{"rendered":"https:\/\/growbeyond.pt\/produto\/dados-proprios-first-party-num-mundo-sem-cookies-guia-pratico\/"},"modified":"2026-10-16T14:29:32","modified_gmt":"2026-10-16T14:29:32","slug":"dados-proprios-first-party-num-mundo-sem-cookies-guia-pratico","status":"publish","type":"product","link":"https:\/\/growbeyond.pt\/en\/produto\/dados-proprios-first-party-num-mundo-sem-cookies-guia-pratico\/","title":{"rendered":"First-Party Data in a Cookie-Less World: A Practical Guide"},"content":{"rendered":"<p>With the gradual phasing out of third-party cookies, first-party data is becoming increasingly important for brands that want to maintain control over their customer relationships. In this webinar, you will learn what first-party data is, how to collect it strategically\u2014through your website, CRM, email marketing, and other touchpoints\u2014and how to turn this information into more effective marketing decisions.<br \/>\nWe will cover practical ways to build a first-party data strategy, improve segmentation, personalize communications, and measure results\u2014all while keeping privacy and consent in mind. The goal is for you to walk away with a clear vision of how to prepare your company for a digital ecosystem that is less dependent on cookies.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover how to collect, organize, and activate first-party data to better understand your customers, reduce reliance on third-party cookies, and create more relevant campaigns.<\/p>\n","protected":false},"featured_media":1176,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[47],"product_tag":[],"class_list":["post-1122","product","type-product","status-publish","has-post-thumbnail","product_cat-sem-categoria","gb_webinar_tag-dados","first","instock","virtual","sold-individually","purchasable","product-type-simple"],"acf":[],"_links":{"self":[{"href":"https:\/\/growbeyond.pt\/en\/wp-json\/wp\/v2\/product\/1122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/growbeyond.pt\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/growbeyond.pt\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/growbeyond.pt\/en\/wp-json\/wp\/v2\/comments?post=1122"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/growbeyond.pt\/en\/wp-json\/wp\/v2\/media\/1176"}],"wp:attachment":[{"href":"https:\/\/growbeyond.pt\/en\/wp-json\/wp\/v2\/media?parent=1122"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/growbeyond.pt\/en\/wp-json\/wp\/v2\/product_brand?post=1122"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/growbeyond.pt\/en\/wp-json\/wp\/v2\/product_cat?post=1122"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/growbeyond.pt\/en\/wp-json\/wp\/v2\/product_tag?post=1122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}